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Drinks companies unite to counter India's looming health policies

Drinks companies unite to counter India's looming health policies
- According to a wire report, senior industry figures gathered last month to look at how they can work together at a time when Delhi is planning a GST “sin tax<” on carbonated drinks, as well as measures to crack down on junk foods.Fearing higher taxes and stricter labelling, officials from PepsiCo, Nestlé and ITC, among others, fell they must now look closely at their options.

Lately, government departments have turned their attention towards policy ideas first mooted two years ago as they wrestle with soaring rates for lifestyle diseases in the fast-emerging country.

Policy-shapers have reportedly been working increasingly feverishly to frame draft rules which some say will be presented within a month. These are said to concern the display of fat, sugar and salt on packaging.According to Reuters, the attendees of the informal summit of industry bigwigs put forward ideas for how “ to coordinate efforts and urge the government to resist pressure from health advocates

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