The new mantra of food makers in a health-conscious India
The new mantra of food makers in a health-conscious India
- Rising consumer health-consciousness is expected to have a significant impact across most, if not all, packaged food categories over 2016-2021, according to February 2017 report by research agency Euromonitor. A 2016 study by the Access to Nutrition Foundation revealed that only 12% of the beverages and 16% of the snacks sold by India’s top 10 food companies were high on nutritional value. So, in an attempt to shed their image as purveyors of unhealthy snacks, foreign firms as well as local giants, are launching products that contain less sugar, salt, and fat.
- Rising consumer health-consciousness is expected to have a significant impact across most, if not all, packaged food categories over 2016-2021, according to February 2017 report by research agency Euromonitor. A 2016 study by the Access to Nutrition Foundation revealed that only 12% of the beverages and 16% of the snacks sold by India’s top 10 food companies were high on nutritional value. So, in an attempt to shed their image as purveyors of unhealthy snacks, foreign firms as well as local giants, are launching products that contain less sugar, salt, and fat.
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